Nothing to declare, Gioele Provenzano - T.O.E. Art Market

In a world where everything can be bought, even emptiness has a price – provided it is well packaged. Bubble wrap, reproduced in resin, envelops an empty frame, transforming itself from a disposable material into a persistent presence. The artwork is not there: what is missing becomes a presence. In the logic of consumption, as in the art world, even air can be declared, exhibited and sold. Perhaps the value lies not in the content, but in the ability to make absence desirable. In a world where everything can be bought, even emptiness has a price.
Provided it is well packaged. Bubble wrap, reproduced in resin, envelops an empty frame, transforming itself from a disposable material into a lasting presence. The artwork is not there: what is missing becomes a presence. In the logic of consumption, as in the art world, even air can be declared, exhibited and sold. Perhaps the value lies not in the content, but in the ability to make absence desirable.